Media & Broadcast

Video-on-Demand has grown enormously in recent years. Content has to follow the mobile consumer everywhere, be available at all times, and be viewable in the highest quality. The underlying network infrastructure needs to address a number of clear requirements if it is to cope with the business demands of the media and broadcasting industry.

“Connectivity is a business-critical component for content production and distribution.”

You Want

•  Location-independence – Be able to create anywhere in the world
 Provide content to consumers who demand top service  Low latency
•  Large volumes of data – High bandwidth
  Multi-party syndication – Chain integration
•  Availability – ‘Five 9s’
•  Standardisation – All-IP

The quality of the connections influences consumer satisfaction and the media company’s reputation. Content providers therefore have to concentrate on the quality of their communication infrastructure. The latest approaches for realising low latency and high bandwidth are applicable to content distribution and advertising syndication. The need for speed prevails. Media publishers lose money as soon as their connectivity falters. Custom Connect helps numerous global content publishers, broadcasters, entertainment producers, online gaming companies and advertisers provide their ‘need for speed’ and availability.

Custom Connect Zero Assessment

Which connectivity do you need and which choice best addresses your business strategy? Why not perform the Custom Connect Zero Assessment to align connectivity with your business objectives, processes, your specific market and applications? From a risk management and cost perspective, determining the connectivity you require for each application category is critical.

Scope of the Zero Assesment

Business objectives and how connectivity influences them
Regulatory considerations
Basic infrastructure and applications
4  Industry-specific applications
The relationships between data, servers, storage, networks, clouds and regions
The data volume per unit of time (actual and anticipated)
Required bandwidth (dimensioned on peak load)
The allocation of bandwidth per application and per location

Select an independent specialist that can implement a flexible infrastructure that caters to your exact needs. A partner that stays on-trend with developments and that reacts to industry changes when they occur. Select Custom Connect and lower your costs, improve availability and drive flexibility.

Custom Connect, that’s why:

•  Location-independent – Hybrid connectivity to connect remote locations
•  Bespoke design – Based on industry standards
•  Capacity – Up to 100 Gbps
•  From legacy to IP Centric – IP standardisation
•  Low Latency – We supply the best latency in 99% of cases


Tips for media and broadcasters:

–  You will have a greater need for availability than you may think, so conduct a Zero Assessment
–  Ensure your infrastructure between locations, data centers, clouds and partners is of the highest standard
–  Assess the bandwidth for each application – a one-size-fits-all strategy is needlessly expensive
–  Never choose a single carrier for everything
–  Remain flexible and alert
–  Today’s solutions become outdated faster than you may think

Our Proof:

“Nasdaq listed online gaming company selected Custom Connect for network design and operations of their global inter-data centre connectivity. 100% uptime over last 3 years of their enterprise connectivity.”


Book your free Custom Connect Zero Assessment Today!

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